Thursday, January 17, 2008

Paging Dr. Brilliant

The director of Google's philanthropic arm is named Dr. Larry Brilliant.

I would love to do a study where I would track someone with his last name against someone with the same level of academic prowess named, say, "Billy Imbicile" and see if the name leveraged significant advantage over his peers.

I'm just really curious.

Would we care about Capability Brown if he went by "Ineffectual Indigo?"

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